When the website is set up, it doesn't meet the current aesthetic standards. We have to change the version. In the process of revision, many of the best-selling keywords have not been ranked. So how should we prevent the reconstruction of the website? What is the current ranking for the rebuilt website?
The intention of website reconstruction is to achieve a better embodiment. Therefore, the first task to do is to use search engine optimization to think about the new website in a new way. In the process of building a new website, we must think about insisting that the original website has a ranking, and it is some of the main key words. The search engine is very sensitive to the update of the website, and small changes, even if it is like a page, a makeup, makeup, will form a big ranking change.
Website reconstruction has nothing more than two intentions. At the top of the list, in order to make the website more attractive to the visitor's senses, the website is more accessible to visitors. Second, improve the ranking of the site in the search engine. In this two, we need the second intention as the main policy, and on this basis, we reach the first intention. This is because, without looking up the rankings, there will not be many visitors, no matter how good the website is, no one appreciates it.
Top of the list: First and foremost, determine which old pages have achieved excellent rankings in the search engine.
These pages are ranked well, and their names and content should be changed as little as possible on the new site.
Second: Try not to change the original website structure and page naming.
Of course, assuming that the original structure and content are not suitable for the search engine, it is the first time the demand list is changed. Save the original configuration of the search engine, even if the page display method and content have been changed, the search engine is still able to find the page "original", quickly enter and replace the original memory. This transition process is the shortest and most fluent.
Third: Keep the old website structure and content in the moment after the new website is announced. Don't delete it immediately.
In the original old website, establish a suitable connection to the new page, and guide the search engine to a new place. Assuming that the original website is deprecated, create a 404 page to prevent the search engine from experiencing a vacuum. The main page, assuming that it has to be abandoned due to planning needs, will use 301 to make a lasting shift to the new page.
Fourth: The best way is to use Google's Xml sitemap to notify Google that your site has been updated.
This will be able to "prompt" Google my website has changed, shortening the transition period.
Fifth: You need to know that when you add a lot of content to your new website, perhaps after changing the website structure is very intense, the search engine may take more time to investigate and analyze your website.
The search engine needs to evaluate the relevance of your content to the original content, the relevance of the links, and so much new content that has contributed and influenced the site's theme.
Sixth: The final method is to use the auction ranking to compensate for the flow loss during the transition period.
Your best accounting can help you keep your advertising for two months. Don't compete for words related to your brand and company name, as these words are the easiest to get from the beginning in your new website.
